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Raritan will expand its channel base for both its access and power management products.
Said Sanjay Motwani, Regional manager, Raritan India and MEA, “We hope that our new channel program will ensure better pro-active support and a consultative approach to end-customers. The program will provide more access to traditional players, and also help us enroll new channels and alliances to push our markets in different verticals.”
Through this program Raritan will explore partnerships with manufacturers and providers of UPS solutions, data center builders and architects, and data center consultants.
According to Kamini Talwar, Director, Iris Computers (exclusive distributor for Raritan), “With this program Raritan hopes to increase its geographic depth and reach. For the reseller community it means moving up the value chain in terms of their offerings to end-users, as well as expanding their product offerings.” |