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Acer Keen On Server Market


 CRN Network, August 2, 2010, 1200 hrs

Acer India recently launched their enterprise server range—announcing a series of products ranging from tower, rack and blade servers. The Taiwanese PC maker has set a target of garnering around 14 percent of Indian server market by the end of this fiscal year.

 

“We have been a strong player in Government and Education segment in past. But after launching our entire portfolio, we are expecting to gain share from other vertical notably SMB and enterprise,” said S Rajendran, CMO, Acer India.

 

Acer also launched a server series Gemini, specifically designed for optimized density. "Large set of customers are looking for scalable solutions that performs better than a rack server, and needed to more affordable compared to a blade. The Gemini server series allows is scalable modularized rack, that can help you scale up to 96-cores and 192GB RAM in a single 2U box,” explained Saji Kumar, Head Product Marketing, Acer India.

 

According to Gartner India, Acer had a market share of 7.5 percent in Q1 FY2010-11, which the officials admitted was as a result of some large orders from Government and Education Sector.

 

“Presently, the Server program is integrated with in our Acer Select Channel program, which is targeted at SMB channels. A number of mid-market resellers and resellers have shown interest in our server range, and we expect more partners to sign on soon,” said Rajendran.

 

Acer will soon announce a web configurator, specifically for partners which will allow them to configure servers for specific requirements. “This is under beta testing, and will be made available very soon,” added Rajendran.

 

As of Q2 FY2010-11, servers account for just 2 percent of revenues for Acer India. “More than revenues, the presence of an entire range of servers in our portfolio, allows our partners to pitch into many corporate and enterprise accounts which wants to standardize on one vendor. We expect the server strategy to boost our desktop and notebook numbers,” said WS Mukund, MD, Acer India.

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