CRN Network, May 21 2008, 1200 hrs
Cyberoam, a division of Elitecore Technologies and a provider of identity-based Unified Threat Management (UTM) appliances, announced a travel incentive scheme for its Value Added Resellers (VARs).
This scheme, which is valid from the quarter starting from April 2008, offers a trip to certain destinations across the world for its top performing VARs. According to the scheme, when the partners achieve a target of Rs 7.5 lakh, Rs15 lakh or Rs 25 lakh, they would be eligible to win a trip to Thailand, Switzerland and Australia respectively.
The offer is valid only on the sale of their entire range of CR series of appliances.
Cyberoam, which markets through its partners, hopes that this new intiative would help to strengthen the partnerships and to keep the channel motivated. This in turn will help to accelerate the company’s growth.
Commenting on the intiative, Tushar Singhat, VP-Operations, India, said, "The launch of this scheme is a step towards motivating and involving our VARs. The benefits of our partners are something which we always stress on. Such schemes have been a regular feature of Cyberoam's sales strategy to recognize top performing partners and their teams. We plan to come out with more such exciting schemes for our partners in near future.” |