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 Lessons of value addition for Indian distributors
Many Indian distributors make tall claims of value addition on products they distribute, however they don't even come close to what some distributors in the US do to enable their channels to sell smart.
Avnet Technology recently hosted two dozen solution providers in a healthcare facility in Arizona to get a behind-the-scenes look into how a hospital operates, in order to help them better service their own health-care customers. The experience was unlike any other training exercise as the delegates spent two days understanding how the hospital uses technology in various departments. The participants spent about half their time in classrooms, getting briefed on the challenges of numerous departments from the hospital staff.
"After seeing the differences in how technicians in radiology and staff members in admissions department use technology, I understand the health-care industry much more than I had from just reading or hearing about it. I feel like I've lived it for a week. This experience will be a tremendous asset as I discuss technology solutions with health-care providers, and it puts me on the path to becoming a trusted adviser," said Rick Chorazyczewski, Logicalis, a US-based healthcare solution provider.
"It sounds cliche, but I found it to be a life-changing event. To spend an entire week in a hospital, seeing every line of business and what they do for patient care, as well as the back-end issues like patient records, patient billing and dealing with payers, it was great," said Greg Paetow, Director of Business Development for Melillo Consulting.
We hope this will teach a few lessons to vendors and distributors on how on-ground training is million times better than closed-door conferences at exotic locations.
Dell trademark bid rejected
Dell's bid to trademark the term 'cloud computing' has been rejected by the US Patent Office. In March 2007, Dell had applied to trademark the term in US and also received a Notice of Allowance in July 2008. But unfortunately the notice was subsequently withdrawn on August 6, resulting in a formal rejection of the trademark application. The rejection was expected as the concept of 'cloud computing' is being driven by a diverse group of companies including Amazon, Google, Salesforce.com and Yahoo as well as traditional vendors including HP, IBM, Intel and Microsoft and also large enterprises including General Electric and Procter & Gamble. |