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 The need for a national association

 By Dhaval Valia

 

If ever there was an urgent and compelling need for a strong national channel body, it is now.
For an industry the size of the Indian IT channel not to have a credible and strong association that can make a just and proper representation of the interests of the industry is very unfortunate.
Associations such as Nasscom and MAIT have completely failed in safeguarding the interests of the IT channels, be it hardware or software. While MAIT lacks authority, Nasscom is focused mostly on the software export segment with no clear charter for the domestic market.
How else do you explain that even after almost 10 months the double taxation issue on the sale of software products hasn’t been resolved?
In fact, a month after the service tax levy notification was issued in May 2008, I had called Nasscom to know their plan of action for resolving the issue—and they weren’t even aware of the notification. I haven’t seen the association even come up with a press statement on the matter.
MAIT, on the other hand, is losing its relevance. Whether on the issue of double taxation or the recent notification for the levy of ST on back-end rebates, there hasn’t been a single MAIT press statement.
This essentially means that the IT channel will have to create its own platform which provides national representation for their issues and aspirations.
In the past, there have been notable efforts to form a national association, but the initiatives failed to fructify. Even  so, this failure shouldn’t deter us from trying again.
Several channel associations are doing credible work at the city or regional level. However, they have been unable to emulate their camaraderie at the national level.
For putting a national association together, it’s necessary to involve the vendors and distributors. According to me, one  reason why efforts to set up a national association haven’t succeeded in the past is because channel associations per se are perceived by vendors and distributors to be anti-bodies formed to challenge their channel policies and systems.
Yet today, both vendors and channels have matured. Many channel associations have demonstrated, over the last few years, their ability to create better business ethics, thus improving the overall channel ecosystem. I certainly believe that there are far more benefits of working together than working against each other.
With this fundamental premise, vendors and channels need to exchange ideas on how to create an industry body that contributes to the betterment of the entire IT sector. This is the only way to form a powerful national association.
Do let me know your views.

 

Following the passionate comments to the above opinion, I am attaching the Confed-ITA presentation on how to form a national association sent by PN Prasad. This may serve as food for thought for all of us who feel the compelling need to have a national association.


Click here to download

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4/6/2009 4:33:07 AM
 
Nasscom is a successful industry association with several credits to it. It has taken collectively huge amount of efforts and investments to shape it to a level that it is today. Nasscom enjoys significant clout among governments both central and state as well as its peer groups worldwide. I am sure that, Nasscom understands the issues and challenges faced by domestic IT industries. Therefore, I don’t feel that, there is a need to duplicate the efforts and create one more association to fulfill the aspirations of the domestic IT industry. All that is required is to collaborate and work closely with Nasscom . I am confident that, such an effort would yield results faster than implementing the idea of building one more association to address the issues and challenges faced by the domestic IT industries. Having said this, I would like to propose, to create a national body with a mission to contribute towards the use of IT in India in every sphere of Govt and people engagements with an objective to work towards the benefits of people. This will strengthen many of our democratic institutions and also create a niche position for the proposed national IT association. The initiative has the potential to create huge opportunity for the domestic IT industry and possibly become an example to emulate for the rest of peer group associations. Let me tell you that, this is the ‘real need’ and the growth of such a national body would be self-propelled. To elaborate the objectives, let me take a simple case of Voter Registration process. It takes a set of paper forms to be filled up and a pile of documents to be photocopied to file a single application for voter registration. People often stand in long queues and experience untold anxieties. It takes huge amount of efforts for the government machineries to review, process and issue voter card and also renew the listing every 5 years. If, one takes an expense of Rs 10/- ( to photocopy, time spent to file,register/change) at the minimum to register a voter, then an amount in excess of Rs 1000 Crores is spent probably every 10 years. This is a recurring expenses for the Govt; which could be saved. The initiative could create huge opportunities for small IT companies and the savings could be used in national programs that benefits the common man. Like the above example, there are several pain areas in Govt to people engagements. Processes like PAN Card registration, Passport application/renewal, Individual Income Tax Returns filing, Ration Card registration/renewals, Census, Driving License application/Renewal, Employment Registration, RTI application, Public Grievances , Healthcare Requirements and many more. We could create a central national IT association that can become a single window for all people to government engagements and contribute towards the nation building process. Just imagine the opportunity that it creates and also benefits that the people of India could reap!. This is an opportunity for the collective IT fraternity. It requires a platform to drive, collective wisdom and participation to succeed.
 
 - Krishnamurthy Hegde,Shoppers Stop Ltd,Mumbai
3/31/2009 6:49:11 AM
 
The Idea is real go , but the hinderence is when ever a small organization begins to grow the bigger organization try to downsize them and then it becomes more of politics and less of work. Secondly the inactive MAIT and NASSCOM will immidately become active as it sees a new party or organization being formed it will become active. I need a lot of work and effrt will be required to make this new association. and really it is required. Because it will be the face of smaller regional associations and will give them platform to come up and make there voice heard on national platform.
 
 - Ankur Gupta,Royal Infovision,Ludhiana
3/29/2009 3:18:57 AM
 
dear sir, we like your plan, we r with you for making a team of it prof.
 
 - manoj raghuwanshi,aditya computers,guna
3/26/2009 9:00:37 AM
 
Good initiative, Seems like this makes things to happen in a betterway. Also hope this association will reduce the process for collabration between channels & integrators, no doubt Unity held as key to beat recession.
 
 - K V Manoj,TimeNet Solutions Pvt Ltd,Cochin
3/26/2009 5:36:56 AM
 
Your article talks about a long felt need. However one of the major reasons it might not be happening is the lack of initiatives taken by the people to whom it matters. We have not even gone ahead to make a working structure, objectives, planning for complete participation of all regions & cities. A good structure can be as follows : Head office in Delhi or Mumbai as they are strategically important cities. This office is headed by a full time working President (like Vinnie Mehta for MAIT . . . ) & other sobordinate staff. 4 regional chapters for east, west, north & south with regional HO. All cities are members of regional body. They elect board for the region. The regional BOARDS then go on to elect the national BOARD. The National BOARD has internal posts like secretary, treasurer etc etc. All posts to be available for election every 2/3 yrs. This ensures fair & open board at all levels. Meanwhile assoc president has clearcut charter such as govt liason, lobbying for tax benefits, increase trade avenues for all INDIA channels & so on. But the point is a core group of 5-7 people need to come together form across the country to take up the manmoth task of formation, registration, collect funding, enroll assoc as members etc etc.
 
 - Chetan Shah,Xpress Computers,Mumbai
3/26/2009 5:35:10 AM
 
I couldn't agree more. But the fact is that our industry hasn't matured to the level of having an apex association to look after the interest of the fraternity. Why? Here are the reasons that I see: Channel companies are either individual or family driven, they are not professionally managed Majority of Channel organizations are very fragmented, run by self centered small town business guys who does not see anything beyond their nose Everyone is only worried about 'what is in it for me' and does not see the larger long-term picture Ego plays huge role in companies not coming together to form national body Vendors thrive on favoritism and divide and rule policy. They do not want such a thing to happen ever. Channel consolidation is just in the beginning. Will take more time (minimum 3 years) There are many more. Some are very petty reasons! However I agree with you that time has come for the Channel partners to come together under a proactive, able leadership to take up issues that hurt and undermine its cause, whether from Govt. or from stake holders. The structure of the association could be like that of MAIT or NASSCOM.
 
 - SR Nair,Team Frontline,Cochin
3/25/2009 10:13:11 PM
 
MAIT and NASSCOM are not meant for the channels. They will work for the welfare of large scale manufacturer/system integrators only. In the current circumstances, Mr. PN Prasad's presentation about Confed ITA as a national body, is the one to be seriously looked into. Confed ITA does not disturb the individual association's interests, at the same time can create a national body. This has been already proved by Confed-ITA since 2007, with 14 association part of it in Tamilnadu & Pondicherry. Today Cofned ITA is the bond between entire channel in Tamilnadu & Pondicherry.
 
 - Prakash Sethuratnam,VASHINI Systems,Salem
3/25/2009 2:38:06 PM
 
Mr Chetan Shah is right. We at Confed-ITA have began well. First we got 16 associations to come together to join and send their representatives as EC members. Now after almost 3 years we found the team when drawn from several associations focuses on issues at hand than personal interests. For this we have created 2 email groups which help us keep in touch will all 1000+ members on a daily basis eliminating the need for frequent meetings. Another positive development is most of the associations are copying good practices from each other like one year term at each association as it is same in Confed-ITA. We also saw formation of associations in many towns due to good work carried out by Confed-ITA. We found the major problems faced by many associations are 1. Leadership rotation, 2. monthly meetings, 3. Email groups to communicate on daily basis. Once these 3 are put in place, we feel all associations will become dynamic and will automatically start looking to work with other associations.
 
 - Prasad PN,Confed-ITA,Pondicherry
3/24/2009 11:43:05 AM
 
very valid issue raised, in the past nacit was formed but without proper support from all associations and without proper leadership it failed its couse, I belive its the time to revamp it with new ideas.
 
 - RUPESH KEDIA,THE COMPUTER SUPERMARKET,JAIPUR
3/23/2009 11:32:54 AM
 
Confed-ITA is channel focused organisation with lots of initiatives like free insurance to all its members, tree plantation drives and blood donation camps. It hosted the first ever vendor-channel meet called GT2GT last year. Vendors are yet to demonstrate that they really care for the long term mutually benefitting CO-existence with their channel partners.
 
 - Prasad PN,President Confed-ITA,Pondicherry
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