Staunch has forayed in the Smart Accessories market with the launch of its new brand Flybot. Under the brand, Staunch will unveil products exhibiting an urban design language and offer pertinent specifications. Developed with unique aesthetics and functionality, these accessories are priced between Rs. 999 to Rs. 4,999
Flybot will launch products in segment such as power, music and fitness and aims to capture significant market share by the end of this fiscal year. The product range will be exclusively available on e-commerce platform – Amazon from May 2019 onward.
Kartik Agarwal, CEO, Staunch, stated, “Over the years, Staunch has contributed to the substantial growth of an array of global as well as Indian brands for their most effective retail and distribution strategies. Now, we aim at creating a new mark in the industry by leveraging on one of the fastest propelling segments of smart accessories with the launch of Flybot. With Flybot, we are thrilled to bring to the customers our latest offerings including, Neckbands, Wireless Headphones, Bluetooth Speaker etc.”