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From creativity to campaigns: How AI is transforming marketing

By John Premkumar, Vice President & Global Head of Digital Experience, Infosys AI is making its way into every corner of organisations, streamlining processes, enhancing...

Nuvepro partners with Imarticus Learning to deliver Secure and Immersive Hands-on Learning Experience for students

Nuvepro, a leading hands-on learning platform, has announced that it has partnered with ImarticusLearning, a leading EdTech firm specializing in finance, analytics, technology, marketing, and management training. In 2021, Nuvepro collaborated with Imarticus Learning to explore the...

Indian brands risk long-term business harm while relying on third-party cookies: Adobe Research

Adobe has released new research that shows brands aren’t taking the necessary steps to evolve their data strategies, despite serious near and long-term impacts...

Addverb Technologies expands; inaugurates a Software Development Centre in Pune

Addverb Technologies further strengthens its presence in India with the inauguration of its new Software Development Centre (SDC) in Pune. The centre will be based...

ZNet Technologies ties up with business software company, Freshworks

ZNet Technologies Private Limited, India’s leading cloud distributor offering cloud infrastructure and managed services, has entered into a distribution partnership with Freshworks Inc., a...

Pandemic has given businesses an opportunity to reset their marketing strategy

Written By: Abhijeet Mukherjee - Head of Marketing: Crayon Software Experts India How do you think businesses should now approach their marketing strategies post...

HCL Tech completes acquisition of select IBM products

Indian IT company HCL Technologies has said it has completed the planned acquisition of select IBM products for security, marketing, commerce, and digital solutions....

The trojan horse: Account based marketing

By Santosh Kumar Marketers today have several new and improved technologies to assist them in reaching, engaging with and converting prospects. Ad platforms and DSPs...

One-stop platform for excess inventory

Excess2sell.com is a platform for vendors, manufacturers, dealers, wholesalers and distributors for offering their unsold excess, ageing inventory to buyers across various verticals. Rajan Sharma, Founder & CEO, Excess2Sell.com speaks about the immense potential of the Indian excess inventory market, which is US $30 billion across verticals
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Biwin introduces advanced storage solutions for 2025

Biwin, a global leader in storage and memory solutions, unveils its 2025 product lineup featuring next-gen SSDs, memory modules, and memory cards for gaming,...

Tech Mahindra unveils Altavec: A Next-Gen spatial technology platform

Tech Mahindra, a global leader in technology consulting and digital transformation, has announced the worldwide launch of Altavec, an advanced spatial technology platform set...

Zendesk transforms customer experience with AI-powered resolution platform

Zendesk, a leader in Agentic AI-powered service, unveiled its Zendesk Resolution Platform at the Relate 2025 conference. Designed to revolutionize customer service, this AI-driven...
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