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Marketers optimistic despite headwinds: Salesforce report

Salesforce released its eighth annual State of Marketing report. In the report, Indian marketers say their work provides increasing value despite macroeconomic and labor headwinds. The...

Viewer Engagement: How to Stay on Top of The Over-the-Top Market

By Rick Allen, CEO, ViewLift When I think about how media and entertainment once worked, I recall Henry Ford’s famous words. "Any customer can have...

Airtel launches Edge CDN ahead of 5G Launch; plans specialised Cloud products for multiple...

Bharti Airtel announced multiple new products in its cloud portfolio ahead of the 5G service launch. The new cloud offerings will fall under Edge...

Firstlight Media wins Google cloud industry solution partner award for media & entertainment

Firstlight Media announced that it has received the 2021 Google Cloud Industry Solution Partner of the Year Award for Media & Entertainment. Firstlight Media was...

TO THE NEW ties up with VSN for advanced automation of its media workflows

TO THE NEW (TTN), a global provider of Digital Transformation and Product Engineering services with a strong focus on the Media & Entertainment sector,...

CSG enhances ZEE5’s data ecosystem for personalized entertainment experiences

CSG announced a reinforced relationship with ZEE5, one of the largest over the top (OTT) streaming service platforms in India. With the power of...

Netflix launches Hindi-language user interface

Netflix has launched its user interface in Hindi to enable users who prefer the most-spoken language to easily discover, access and enjoy their favourite...

Online video usership up 40% in India’s smaller towns: Report

Number of online video users in smaller towns grew 40 per cent last year against 25 per cent growth in urban India over the...

Walmart to launch Amazon Prime like subscription service: Report

The retail giant Walmart is reportedly planning to unveil a new subscription service called Walmart+ that will offer similar benefits to Amazon Prime. Walmart was...

OTT unique animal, need dedicated rules for sector, says cyber law expert Pavan Duggal

With the content on over-the-top (OTT) platforms being published without any effective central regulation, there is an urgent need for dedicated rules for the...
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Dell Technologies appoints Peter Marrs as president for APJ region

Dell Technologies announces the appointment of Peter Marrs as president of its Asia Pacific & Japan (APJ) region, effective immediately. Marrs succeeds Amit Midha,...

Kingsley Gate Partners appoints Firoze Patel as head of financial services practice for Middle...

Firoze Patel, one of India’s most respected executive search leaders, has joined Kingsley Gate Partners, a global executive search firm that is private-equity backed,...

5G drives revenue growth: Ericsson Mobility business report

New research from the Ericsson Mobility Report team provides encouraging evidence for communication service providers (CSPs) worldwide by identifying a correlation between 5G uptake...
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