Rashi Peripherals and Asus hold ‘Asus NB Passion’ event in five cities


Rashi Peripherals and Asus recently concluded the Asus NB Passion event. The five-city event was aimed at educating channel partners on Asus Notebook business. During the event, partners were given training on product offerings. The representatives from Asus and Rashi Peripherals offered them an expert guidance on the right market pitch for earning better RoI. There were also dedicated zones for product display and live demo.

Mihir Talekar, Business Manager, Rashi Peripherals, said, “The objective of the five-city partner meet was to grow the passion quotient among partners for the Asus Notebook business and have deeper engagement with them. Asus NB Passion was a platform to connect with partners, understand their views and aspirations in order to give them best possible support. We want to ensure that our partners are well-updated on the current market and technology trends. We will continue to organise such events and provide them value-added services.”

Arnold Su, Business Development Manager – Consumer Notebooks and ROG, Asus India, said, “Asus NB Passion was a great initiative conceptualised by Rashi Peripherals, which brought us closer to its channel partners. The five-city partner meet was an opportunity for us to take our latest offerings to potential partners and explore business prospects in the emerging Tier II and III cities. We are overwhelmed with the response and aim to continue with our efforts to reach out to newer business fields through such events.”

The event was organised in Nasik, Pune, Gurugram, Siliguri and Nagpur.

Vijay Dharmani, Owner of Pune based Real Computers, commented, “It was an excellent event. The sessions were very informative and interactive. It also gave us a platform to openly talk about our concerns and share feedback on the business. Both the Asus and Rashi teams addressed our pain points very well. We look forward to more such events ahead.”

Another partner, Manish Kr Mohata, Owner of Siliguri based Origin Infomedia, said, “Rewards, learning and passionate discussions these were the three key highlights of the partner meet. We learned how we could go beyond the comfort lines and do sales aggressively. I liked the sessions and live demos of the latest notebook offerings. Overall it was a good training session.”


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